The internet is about to get the biggest shake-up since we first discovered .com. ICANN, the Internet regulator which organises how we assign website addresses, has opened the doors for businesses and organisations to apply for their own ending to website addresses.
Google alone has applied for 50 new domain endings, such as .youtube and .lol. Other companies have applied for names such as .baby, .bank, and .secure. So the days of .com, .co.uk, and .net dominating the web are likely to be over - perhaps in the future this will be seen as the end of the Internet’s first era.
Companies and organisations from North America and Europe dominate the bids for new Internet addresses. The Internet Corporation for Assigned Names and Number received 1,930 proposals for 1,410 different Internet suffixes by the May 30 deadline.
ICANN plans to release dates about the proposals at a news conference in London at midday.
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